Fitness Management


About the Program

A degree in fitness management will prepare you for a wide variety of careers. You’ll learn to implement and assess a variety of health fitness measures, develop an exercise program, design a complete fitness management plan that evaluates the essential administrative aspects, and evaluate individual efforts toward maintaining a healthy and physically active lifestyle.

I picked fitness management because I am very interested in helping people live the life that they want but in a healthier way. I also picked this major because it is very versatile — I can do a lot with it. Lastly, I picked this major because it allows me to work in an environment that I love to be in. Olivet is an amazing school and I would encourage anyone who is interested in fitness management to attend. — Madison, fitness management major


  • Fitness Business

    With this concentration, you’ll develop a foundation in accounting, management, marketing and more to combine your passion for fitness with business management, entrepreneurship and more.


  • Group Fitness Instructor

    Group fitness instructors organize and lead group exercise classes, which can include aerobic exercises, stretching or muscle conditioning. They develop exercise plans and may lead classes that use specific exercise equipment.

  • Sports Marketing Specialist

    The primary role of the specialist is to think outside of the box in an effort to choose the right marketing tactics to promote specific sporting events and teams or even to promote products and services that are sold in retail stores or arenas.

  • Wellness Coach

    A wellness coach is a supportive guide who helps clients set health goals, lose weight, improve energy, better manage stress and more.

  • Fitness Center Director

    Fitness center directors oversee the fitness-related aspects of a gym or other type of health club. They often handle administrative duties, such as scheduling personal training sessions for clients and creating workout incentive programs.

Courses in the Program

SA 304 - Sport, Culture and Society
HHP 307 - Principles and Techniques of Conditioning
SRM 320 - Sport Facility & Event Management
SRM 410 - Sports Philosophy and Ethics
View all courses offered in the program


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Featured Story

Senior Tyler Mojet — A Match Made in Heaven

Senior Tyler Mojet is a fitness management major with a business concentration. He‘s involved in Greek life, a member of…

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